Avionics News October 2014 - 36
APPAREO SYSTEMS
Continued from page 35
a full-time patent agent. Appareo's
proximity to North Dakota State University has been a benefit. More than
half of the company's employees are
engineers, and half of those graduated
from NDSU. The company also hires a
number of University of North Dakota
graduates. UND is located 65 miles
north in Grand Forks.
Having private ownership and
formidable engineering capabilities
in-house allows Appareo to fully study
a problem from the beginning, and then
create the partnerships necessary for
a full turnkey solution. Johnson said,
"This is a very different approach when
compared with a 'build it and they
will come' mentality. It's rare for us to
develop in complete isolation."
Appareo has found an opportunity
in the precision agriculture market.
According to the Association for
Unmanned Vehicle Systems International, "Precision agriculture will
total approximately 80 percent of the
known potential commercial markets
for unmanned aerial systems." The
AUVSI is looking at sustainable growth
from more than $11 billion currently
to nearly $140 billion during the next
decade.
Agricultural UAVs, to adapt an old
saying, have one wing in aviation and
one wing in agriculture. "The avionics market is great, but it takes a long
time to build and certify new products,"
Johnson said.
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36
avionics news
*
october
2014
Always on the lookout for diversifi
cation opportunities, Appareo entered
the agricultural market where the barriers to market entry are lower. Although
the time from idea to product is faster
in the agricultural market, the industry
presents a difficult patent landscape.
Precision agriculture has similarities to
the avionics market in that the products
are ruggedized, and the systems are low
volume/high margin.
Johnson told a success story in the
agricultural market, which is a direct
result of Appareo's best practices.
"Several years ago, Appareo formed a
partnership with Amity Technology, a
manufacturer of air seeders. Air seeders
are used to plant small grains such as
wheat. They work by suspending seeds
in an air stream and delivering them up
to 100 rows at one time. One problem
they were plagued with and anxious
to solve was detecting blocked runs.
Existing solutions involved wires and
electronic sensors. Appareo worked
with Amity to develop an acoustic
sensor that goes on each run and connects to a control box, which sends
the blockage data wirelessly to the cab
for display on an iPad. The system has
worked so well that it has now been
adopted as a factory option by AGCO,
the second largest agriculture OEM in
the world, for use on its air seeders."
It's clear that Appareo's approach is
working and prosperous for the company. In 2010, Appareo Systems was
named to Inc. Magazine's Inc. 500 list
of the fastest-growing private companies in the United States. Moreover, the
company was the No. 1 fastest-growing
engineering company in the country,
and it's still growing. This year, Appareo has added 40 new employees,
giving it a total of 160 important people
creatively developing cutting-edge
turnkey solutions.
So what's working for you?
To learn more about Appareo Systems, visit www.appareo.com. q
http://www.appareo.com
Avionics News October 2014
Table of Contents for the Digital Edition of Avionics News October 2014
Point of Communication
AEA Now
The View from Washington
International News and Regulatory Updates
The King is Back
Member Profile
Digital redundancy and plug-and-play capabilities
What’s Working?
Aviation Aces
Deterring avionics theft takes effort, money
Member Profile
Meet the AEA board of directors
Stay connected to the cloud, while flying in the clouds
Smartphone connectivity goes airborne
Business Basics
Marketing Report Card
AEAviators
Touchy-Feely Avionics
What’s New
Marketplace Classifieds
Avionics News October 2014 - Intro
Avionics News October 2014 - Cover1
Avionics News October 2014 - Cover2
Avionics News October 2014 - 1
Avionics News October 2014 - 2
Avionics News October 2014 - 3
Avionics News October 2014 - Point of Communication
Avionics News October 2014 - 5
Avionics News October 2014 - AEA Now
Avionics News October 2014 - 7
Avionics News October 2014 - 8
Avionics News October 2014 - 9
Avionics News October 2014 - 10
Avionics News October 2014 - 11
Avionics News October 2014 - 12
Avionics News October 2014 - 13
Avionics News October 2014 - The View from Washington
Avionics News October 2014 - 15
Avionics News October 2014 - International News and Regulatory Updates
Avionics News October 2014 - 17
Avionics News October 2014 - 18
Avionics News October 2014 - 19
Avionics News October 2014 - The King is Back
Avionics News October 2014 - 21
Avionics News October 2014 - 22
Avionics News October 2014 - 23
Avionics News October 2014 - Member Profile
Avionics News October 2014 - 25
Avionics News October 2014 - 26
Avionics News October 2014 - 27
Avionics News October 2014 - Digital redundancy and plug-and-play capabilities
Avionics News October 2014 - 29
Avionics News October 2014 - 30
Avionics News October 2014 - 31
Avionics News October 2014 - 32
Avionics News October 2014 - 33
Avionics News October 2014 - What’s Working?
Avionics News October 2014 - 35
Avionics News October 2014 - 36
Avionics News October 2014 - 37
Avionics News October 2014 - Aviation Aces
Avionics News October 2014 - 39
Avionics News October 2014 - Deterring avionics theft takes effort, money
Avionics News October 2014 - 41
Avionics News October 2014 - 42
Avionics News October 2014 - 43
Avionics News October 2014 - Member Profile
Avionics News October 2014 - 45
Avionics News October 2014 - 46
Avionics News October 2014 - 47
Avionics News October 2014 - Meet the AEA board of directors
Avionics News October 2014 - 49
Avionics News October 2014 - 50
Avionics News October 2014 - 51
Avionics News October 2014 - Stay connected to the cloud, while flying in the clouds
Avionics News October 2014 - 53
Avionics News October 2014 - 54
Avionics News October 2014 - 55
Avionics News October 2014 - Smartphone connectivity goes airborne
Avionics News October 2014 - 57
Avionics News October 2014 - 58
Avionics News October 2014 - 59
Avionics News October 2014 - 60
Avionics News October 2014 - 61
Avionics News October 2014 - Business Basics
Avionics News October 2014 - 63
Avionics News October 2014 - 64
Avionics News October 2014 - 65
Avionics News October 2014 - Marketing Report Card
Avionics News October 2014 - 67
Avionics News October 2014 - 68
Avionics News October 2014 - 69
Avionics News October 2014 - 70
Avionics News October 2014 - 71
Avionics News October 2014 - AEAviators
Avionics News October 2014 - 73
Avionics News October 2014 - Touchy-Feely Avionics
Avionics News October 2014 - 75
Avionics News October 2014 - 76
Avionics News October 2014 - 77
Avionics News October 2014 - 78
Avionics News October 2014 - 79
Avionics News October 2014 - 80
Avionics News October 2014 - 81
Avionics News October 2014 - What’s New
Avionics News October 2014 - 83
Avionics News October 2014 - 84
Avionics News October 2014 - 85
Avionics News October 2014 - Marketplace Classifieds
Avionics News October 2014 - 87
Avionics News October 2014 - 88
Avionics News October 2014 - Cover3
Avionics News October 2014 - Cover4
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