Avionics News February 2016 - 66
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expansive music library, including
every style and genre of music from
all over the world."
Dodson added that while do
360 delivers hundreds of movies,
TV shows, music titles, ebooks,
magazines and gaming options,
customers want other choices.
"Like content, operators want
options when it comes to the cost,"
he said. "We also have two scaleddown content options: do 180,
which delivers movies, TV shows,
music and magazines and the base
do 90, which provides movies, TV
shows and music. It's all the same
programming, just the selection varies
No matter which content package
the customer selects, the next update
arrives every month on a solid-state
drive that easily inserts into the do
CAPSULE with no onboard syncing
With regard to content pricing,
Dodson said the do EXPERIENCE
cost model is another first for FDS.
"We will be charging a flat monthly
fee for the service package the
operator selects," he said. "Others
may charge a fee every time a movie
is clicked. do 360 has none of those
types of charges. This is a first in
private/business aviation in-flight
New FDS 4K and ultraultra thin cabin displays
Of course, who would want
to watch all this high-definition
programming on a standarddefinition monitor? Nobody on a
mid-size biz jet, that's for sure.
Dodson said FDS also has
introduced its new Edge Series 4K
ultra-thin, lightweight displays.
Measuring just 2 inches thin, these
new 27- and 32-inch displays
provide brilliant, 3,840-by-2,160 4K
resolution and can reproduce more
than 1 billion colors.
While size or depth truly
does matter, the company also
added three new ultra-ultrathin, lightweight high-definition
monitors to its lineup. Measuring
an incredibly thin 1 inch in depth,
these new units are available in
17-inch, 22-inch and 32-inch sizes,
and offer flexible installation
configurations from flush to proud.
To also optimize installations,
the new displays have the option
of custom front bezels that
magnetically attach to the units.
The future looks
4K bright at FDS
Avionics is a tough business.
Introducing one new product in a
year is commendable. Two is a major
accomplishment. Three or more
is the stuff legends are made of,
especially when you are a relatively
small company like Flight Display
Dodson attributed the company's
aggressive growth strategy both on
its acquisition by the Harbert Private
Equity Fund III in late 2014 and the
appointment of Reed Macdonald as
chief executive officer.
"The acquisition means better
resources for research and development, engineering and testing," he
said. "In addition, it has re-energized
and revitalized our entire organization. Instead of just being good
enough, we want to leapfrog the
competition and establish Flight
Display Systems as the go-to manufacturer for in-flight entertainment
and cabin management systems." q