Avionics News August 2016 - 47

you'll need a giveaway, so start researching now. If
it's a big order, you are often given the opportunity to
preview an actual item with your logo in place. This
product review is impossible on a tight schedule. Give
yourself enough time to get a sample, live with that
sample for a few days, and then place your order with
no rush charges.
I'll add a pre-emptive response here. Bosses are
known to casually mention that items are needed to
distribute at a board meeting in four days. It's not
always your fault that you're in a rush, which is all the
more reason to plan ahead when you can.
When possible, work with a sales
representative. It's tempting to buy merchandise
online, but consider how much easier your job could
be working with a sales rep. Put that person to work
by explaining your needs and asking for five ideas.

You might say, "I need 50 items for an employee
recognition lunch in 30 days and my budget is $8 to
$10 per item. The recipients are all ages, men and
women." The sales rep will arrive with five items
for you to examine. When you're budgeting for a
purchase, don't forget setup charges, sales tax and
shipping fees, as they can significantly increase your
final invoice.
What prompted this month's topic was a recent
search for a particular promotional item for a client.
My takeaway from visiting the various promotional
item websites is that there is a lot of junk out there.
Choose your items with care, and examine them before
you place your order. My personal rule for selecting
an item has always been that I only give something
I would want, wear, eat or put on my desk. If I don't
want to wear it, use it, eat it or display it, why would I
foist it on someone else? q

SOUTHERN AVIONICS AND INTERIORS
YOUR INSTALLATION & SERVICE SPECIALISTS
Southern Avionics brings detailed experience and custom expertise where you need it most-your airplane. We
have over 25 years' installation experience, offering aircraft avionics upgrades, custom harnesses, FAA approved
paint and powder coating, in-house silk-screening and interior upgrades. Our experienced service engineers
provide avionics component repair and software updates, VFR/IFR certifications, and essential aviation accessories.
Our factory-trained technicians work with every major avionics brand. We can install everything from panel mount
and remote LRU avionics, to aircraft autopilots and flight instruments, and also offer a complete ADS-B install, test,
and compliance service.
You're the pilot, we're your specialists on the ground. Contact us and see what we can do for you.
www.avionics.net A Continental Motors company

ARE YOU ADS-B READY?
GARMIN AUTHORIZED
DEALER

www.continentalmotors.aero
©2016 Continental Motors. All rights reserved.

CM_UK_NEWAVIONICS_178x125.indd 1

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http://www.avionics.net http://www.continentalmotors.aero

Table of Contents for the Digital Edition of Avionics News August 2016

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Avionics News August 2016 - Intro
Avionics News August 2016 - Cover1
Avionics News August 2016 - Cover2
Avionics News August 2016 - No label
Avionics News August 2016 - 2
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Avionics News August 2016 - Cover3
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