The Magazine of IEEE-Eta Kappa Nu July 2017 - 12

FEATURE
"enlightenment" at a global level. IEEE is the
ideal platform to bring together global and local
communities toward a concerted action.
At the same time, we - our vast scientific
and engineering communities - are also the
main target of such an action. Basically, it
is about educating ourselves, and learning
to anticipate and take into account the most
critical parameters when designing algorithmic
systems with ethical or social implications.

Author Biography
Konstantinos Karachalios and Sarah Spiekermann in Vienna

recognizing where "value dams" would keep them from
achieving values important to their lives, engineers can
proactively and preemptively build AI/AS tools that
align with people's ethical and deeply held beliefs. As
Spiekermann noted in our interview: "P7000 will redefine
innovation because it will help companies to focus on
values throughout the entire system development life
cycle. By doing so, companies can create more value for
customers and avoid value breaches."
Innovation and IEEE

Now that we've arrived in an intelligence and algorithmic
era, we can take comfort in the fact that along with
strong Codes of Ethics providing a bedrock of tenets
to drive conduct for engineers and technologists, by
prioritizing ethical considerations at the beginning of our
work we can avoid unintended consequences of AI/AS
while also maximizing its positive benefits for society.
In terms of the motivation for this change, Karachalios
had the following to say as a reframing of innovation for
IEEE's efforts for the future:
For IEEE it is not a matter of ambition, it is a
sense of duty that is driving us. To accomplish
this duty, IEEE must grow beyond its traditional
engineering tradition and make a serious
effort to address the non functional challenges
of AI technology, simply because there is no
other actor that could initiate a strong wave of

12

John C. Havens is Executive Director of The IEEE Global
Initiative for Ethical Considerations in Artificial Intelligence and
Autonomous Systems. The Initiative created a document called,
Ethically Aligned Design to provide recommendations for valuesdriven Artificial Intelligence and Autonomous Systems as well as
standards recommendations. Guided by over one hundred thought
leaders, The Initiative has a mission of ensuring every technologist
is educated, trained, and empowered to prioritize ethical
considerations in the design and development of autonomous and
intelligent systems.
John is also a regular contributor on issues of technology and
wellbeing to Mashable, The Guardian, HuffPo and TechCrunch and
is author of Heartificial Intelligence: Embracing Our Humanity To
Maximize Machines and Hacking Happiness: Why Your Personal
Data Counts and How Tracking it Can Change the World.
John was an EVP of a Top Ten PR Firm, a VP of a tech startup, and
an independent consultant where he has worked with clients such
as Gillette, P&G, HP, Wal-Mart, Ford, Allstate, Monster, Gallo Wines,
and Merck. He was also the founder of The Happathon Project, a
non-profit utilizing emerging technology and positive psychology to
increase human wellbeing.
John has spoken at TEDx, at SXSW Interactive (six times), and as a
global keynote speaker for clients like Cisco, Gillette, IEEE, and NXP
Semiconductors. John was also a professional actor on broadway,
TV and film for fifteen years.
For more information, visit John's site or follow him @johnchavens.

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http://www.brightcopy.net/allen/brid/113-3
http://www.brightcopy.net/allen/brid/113-2
http://www.brightcopy.net/allen/brid/113-1
http://www.brightcopy.net/allen/brid/112-3
http://www.brightcopy.net/allen/brid/112-2
http://www.brightcopy.net/allen/brid/112-1
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