Doll News Fall 2017 - 142

Blake" and "Dolly Drake" look very much
like the "Campbelll Kids." Who could tell the
difference? However, both dolls are very hard to
find in today's collector market. Amberg & Son
was bought by Horsman in 1928.
This new competition must have spurred on
the Horsman firm to find new and novel ways to
call attention to the "Campbell Kids." Just four
months after the introduction of "Bobby Blake"
and "Dolly Drake," well-illustrated editorial copy
in the Playthings issue of October 1911, stated:

Measuring 9 inches and 8.5 inches. Marks: None. Doll on the left
shows typical "Campbell Kid" construction. Body construction on
right has been seen only once on another such small doll.

Marks: None. 13-inch
"Campbell Kid" baby
with bent cloth legs,
compo shoulder head
and half arms. Original
clothes.

142

FALL 2017

The Campbell Kids Enter the Chorus
as Members of the 'Merry Merry.' - The
man whose work it is to give countrywide publicity to the "Campbell Kids"
dolls deserves the heartiest sort of
congratulations. Just where publicity
work stops and the tremendous
demand for the dolls begins is hard to
say, sufficient it is to know that these
clever dolls continue to charm women
and children everywhere. - And now
the dolls have entered the chorus of
that famous musical comedy success,
"Buster Brown" - real live and kicking
chorus girls being featured as "Campbell
Kids" in a big ballet spectacle. They are
now touring Pennsylvania and Ohio.
Christmas week they will be in Indiana
and then they will make Kentucky,
Tennessee, etc. The Pictures tell the story,
which will certainly make the dolls more
popular than ever.
The accompanying illustrations show a group
of chorus girls wearing "Campbell Kid" masks.
One wonders if those masks were actually worn
during performances and how it all fit in. The
Horsman advertising department certainly was
creative, as the following examples prove.
In the Playthings issue of May 1912, Horsman
introduced "The Campbell Kids of the Animal
World, Puppy Pippin and Pussy Pippin, Cutest
Character Pets in Toyland." The illustration
shows two stuffed animals with composition
heads whose features do remind one of the
"Campbell Kids." They are very appealing.
Horsman certainly was determined to make the
most of those popular, beloved images.
In their catalogue of ca. 1915, Horsman
introduced not one but four dolls that resembled
the "Campbell Kids" as follows:
"Horsman Character Art Dolls - The Grace G.
Drayton Design Series -



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