Doll News Spring 2020 - 35

This "Easter Girl" set made in 1968 is considered to be rare.
On the scroll tied with the yellow ribbon to match their outfits
is the letter written by Frank Martin, Madame Alexander
representative for the West Coast, to Jane R. Thomas that
authenticates that there were only three hundred of these
matching outfits made. From author's collection.

"Bunny's" dotted swiss outfit also came in yellow
and blue. From author's collection.

inch plastic baby used in this set was obtained by the Irwin Plastic Company, based in New England,
but was dressed in an original Alexander baby gown made especially for this doll. Both Mommie and
her baby's outfit are tagged "Mommie and Me" by Madame Alexander. It seemed to be the trend for
doll companies in the decade of the 1950s to offer vinyl/hard plastic mother and children sets, but it
is noteworthy to mention that Madame Alexander made a composition "Mother And Me" set in 1942.
This composition set is unusual and includes thirty-four pieces; it is a trousseau set including clothes
with a 15-inch and 9-inch doll nestled in the center of the box.
In 1968 two dolls with matching outfits were made by Madame Alexander and known as "The
Easter Dolls." One of the dolls stood 14-inches tall with the "Mary Ann" face and the other one was an
8-inch Alexander-Kins doll. They wore lovely yellow dresses and hats with lace and flowers and were
described as a "sister set." Author, Jane Ruggles Thomas asked Frank Martin, Madame Alexander's
representative for the West Coast, to document the number of these dolls actually produced. Martin's
letter appeared in her 1976 book, "The Most Beautiful Dolls..." The letter stated that these two "Easter
Girls" were made especially for the West Coast Territory and only three hundred pieces of these
matching outfits were made. Both dolls wore tagged dresses which read "Madame Alexander All
Rights Reserved New York USA." Interestingly, on their original wrist tag it was simplistically printed
"A Doll," and below that - created by Madame Alexander. However, the inside of their tags describes
the charming and becoming garments that were designed by Madame Alexander for her dolls.

DOLL NEWS * UFDC.ORG

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Doll News Spring 2020

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