Pilot's Guide to Avionics 2015-16 Edition - 6
AEA 2015: New Product Introductions
S T O R Y
J O S E P H
( J E B )
B U R N S I D E
information. By that measure, the new products introduced at
ne objective measure of an industry's vitality is
the 2015 AEA Convention meet our definition of innovative.
gauging the number of new products its particiThey also bring value, much of which comes from leveragpants bring out over time. A subjective yardstick,
ing technologies like WAAS GPS, light-emitting diodes, satelmeanwhile, might be to assess the innovations those new
lite and cellular communications, ADS-B, Wi-Fi, Bluetooth,
products incorporate, along with their real and perceived
tablet computers and USB. Those and other capabilities
value to consumers. While it's too early to say what value their
increasingly are finding their way
customers will realize, counting the
into new avionics products, in
number of companies bringing new
some cases creating a new prodproducts and services to the avionuct class and in others " merely"
ics industry in April 2015 is easy: It's
engineering them into something
33. That's the number of companies
greater and more valuable to conthat brought a new product, service
sumers than what came before.
or combination to Dallas, Texas, for
No matter what catalysts lead to
the 58th annual Aircraft Electronics
integrating diverse capabilities into
Association International Convena new product, doing so leverages
tion & Trade Show, a record-high.
those existing technologies into
By that measurement alone, the
something new and different, pracavionics industry is doing just fine.
What if we merely counted the
Accord Technology's NexNav Micro-i GPS source solution tically screaming innovation.
In fact, the idea of leveraging
number of product- and servicenew technologies and capabilities to create a new product or
related innovations emerging in an industry during a single
service fairly describes many of the 2015 new entrants into
year? That can be a lot tougher to do - a breakthrough to
the avionics industry. To learn how leveraging innovation can
one person may be a hand-me-down to another. But to paracreate new products and services, as well as refine existing
phrase Potter Stewart, we know it when we see it, and one
ones into something greater than what came before, read on.
way we recognize innovation is when different technologies
and capabilities from a variety of disciplines are combined
into a new product for the first time. For example, several
avionics manufacturers now offer all-in-one solutions to the
" We are basically not doing ADS-B," Hal Adams of
Federal Aviation Administration's 2020 ADS-B equipment
Accord Technology told attendees at the AEA Convention
mandate, with products meeting demands for both regulatory
Continued on page 8...
compliance and flexibility in displaying traffic and weather