S T R AT E G I C The magazine of the Association of Strategic Alliance Professionals | Q2 2018 www.strategic-alliances.org FROM CHAOS TO ORDER Designing a Massive Cross-Agency Collaboration By Cynthia B. Hanson Choose Culture First How to Build a Collaborative Enterprise from the Ground Up- and Treat Every Partner Well WHAT'S INSIDE: CELEBRATING 25 YEARS OF PARTNERING WITH 25 SERVICE PROJECTS Cisco and Dimension Data Receive 2018 ASAP Alliance for Corporate Social Responsibility Award 2018 ASAP ALLIANCE EXCELLENCE AWARDS Winners Recognized for Breakthrough Programs, Practices, and Outcomes THE WIDE, WIDE WORLD OF ALLIANCE MANAGEMENT As Conveyed by Diverse Speakers at the 2018 ASAP Global Alliance Summit ASAP CONFERENCE OFFERINGS A Sneak Preview of Topics at Three Fall Events MEMBER SPOTLIGHT: Julpharhttp://www.strategic-alliances.org