Strategic Alliance Magazine Q4 2017 - 4
STRATEGIC
contents | SAM.Q4.2017
The magazine of the Association of Strategic Alliance Professionals | Q2, 2014
Q4 * 2017 www.strategic-alliances.org
The magazine for the
Association of Strategic Alliance Professionals
SPECIAL features
14
EDITORIAL TEAM
page
EXECUTIVE PUBLISHER
Michael Leonetti, CSAP
+1-781-562-1630 ext. 201
mleonetti@strategic-alliances.org
26
28
page
page
EDITOR and PUBLISHER
John W. DeWitt
+1-978-544-1866
jdewitt@ASAPmedia.org
CREATIVE DIRECTOR
Jane Janovsky
+1-978-544-1866
jjanovsky@ASAPmedia.org
MANAGING EDITOR
Cynthia B. Hanson
+1-978-544-1866
chanson@ASAPmedia.org
ONLINE MEDIA MANAGER
Gary Lee
+1-978-544-1866
glee@ASAPmedia.org
COPY EDITOR
Hugh Field
COVER STORY
14
GIVING BIRTH TO INNOVATION
By Cynthia B. Hanson
With multi-industry co-creation, the processes of innovation just got a
whole lot more complicated. Expert practitioners describe how they turn
their creativity wheels faster, bigger, wider, and with more traction.
STAFF WRITER
Genevieve Fraser
ASAP STAFF
PRESIDENT and CEO
Michael Leonetti, CSAP
+1-781-562-1630 ext. 201
mleonetti@strategic-alliances.org
20
TIPS FOR OUT-OF-THE BOX THINKING
AND PROBLEM SOLVING
By Cynthia B. Hanson
Candido Arreche of Xerox Worldwide shares his insight and experience
for sparking the innovative mind.
DIRECTOR of MEMBERSHIP SERVICES
Lori Gold
+1-781-562-1630 ext. 203
lgold@strategic-alliances.org
DIRECTOR, FINANCE & ADMINISTRATION
Diane Lemkin
+1-781-562-1630 ext. 206
dlemkin@strategic-alliances.org
MARKETING DIRECTOR
Kimberly T. Miller
+1-781-562-1630 ext. 208
kmiller@strategic-alliances.org
MEETING & EVENT PLANNER
Jennifer Silver
+1-781-562-1630 ext. 205
jsilver@strategic-alliances.org
DATA & IT SYSTEMS COORDINATOR
Brendan Ward
+1-781-562-1630 ext. 200
bward@strategic-alliances.org
MARKETING COORDINATOR
Michele Yudysky
+1-781-562-1630 ext. 209
myudysky@strategic-alliances.org
© Copyright 2017
Association of Strategic Alliance Professionals
All Rights Reserved.
23
SAVING ENDANGERED SPECIES,
ONE GIGABYTE AT A TIME
By Cynthia B. Hanson
Cisco and Dimension Data collaborate successfully with out-of-the-box
thinking to address a decades-old poaching problem-and create a
repeatable solution for other critically endangered fauna.
28
THE NEXT GENERATION ECOSYSTEM-
MAKING THE BIG CHANNEL BETS
By Norma Watenpaugh, CSAP
Value-added resellers 'face extinction' in the traditional information
technology channel, but smart vendors and VARs are retooling partnering
strategies, business models, and ecosystems to thrive in the cloud.
http://www.strategic-alliances.org
Table of Contents for the Digital Edition of Strategic Alliance Magazine Q4 2017
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Strategic Alliance Magazine Q4 2017 - No label
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