Strategic Alliance Magazine Q2 2016 - 43

MEMBER SPOTLIGHT member, and almost all of my team is already active in some way-from board membership, presenting at the global summit, to local chapter support. What's even more impressive is that we have three CSAP certified on the team and eight CA-AM certified-a great testament to the commitment and focus we have on ASAP. " "What I like most about my alliance leadership team, apart from their dedication and focus, is the diversity in experience,  skill set, and talent across the team. Core alliance skills are a given, but every partnership, technology, and market is different, so having the ability to draw on experience from different  backgrounds, companies, skills, and markets allows us to look at our opportunities in many different ways and potentially establish new ways to drive our alliances,"  he noted. Defense has directed all DoD agencies to begin the rapid deployment of Microsoft Windows 10 throughout their respective organizations for information systems currently utilizing Microsoft operating systems. "From laptops to desktops to mobile devices, including Surface devices, the DoD is targeting its Windows 10 upgrade for completion in a year, an unprecedented move for a customer with the size and complexity of the DoD," according to the office of the DoD website. Citrix is supporting this massive project with its XenDesktop  and  XenApp, which add new  capabilities to older systems, including enabling the upgrade to Windows 10. Because Citrix technology allows people to seamlessly communicate and collaborate across any device or location, and securely access data and apps based on their job role and work scenario, it has proved to be exactly what the DoD needed to be compliant as quickly and efficiently as possible while saving taxpayer dollars. (See: https:// www.citrix.com/blogs/2016/04/21/meeting-the-dod-windows-10-secure-host-baseline-mandate/) "I'm very proud of the leadership role Citrix and my team have taken with the ASAP organization over the past several years," Blacklock continued. "We are a Global ASAP In the tech industry,  the  technology  and the way it delivers solutions to customers continues to change at an accelerated pace. How Citrix partners in these rapidly transforming markets is also changing. "I would want ASAP to be challenging itself to network, educate, and enable the alliance professional community to keep pace with these changes-both in the market and with our alliance skills," Blacklock stated. When asked about the kind of partners and alliances Citrix seeks, Blacklock was quick to respond with the word "leverage." The core business value they look for in strategic alliance partners is leverage-strategic, solution, marketing, and sales leverage.   "Different partners may have varying strengths in each of these areas, but they must have some element of leverage for us to focus on them as a strategic alliance," he explained. "And it goes without saying that for the partner, the same must be true of us for there to be a fit as a strategic partnership." "I may get myself into trouble by trying to list our partners, as I'm likely to miss a few, but the list would simply be too long," Blacklock admitted. "However, as a quick list of our current strategic partners, I would highlight the following partners that play different roles in our leverage strategy: Amazon, Apple, CapGemini, Cisco, CSC, Dell, Dimension Data, Ericsson, Fujitsu, Google, HPE, IBM, Intel, Microsoft, Nokia, Nutanix, Samsung, SAP, and many more." n SUMMER * 2016 | STRATEGIC ALLIANCE MAGAZINE 43 https://www.citrix.com/blogs/2016/04/21/meeting-the-dod-windows-10-secure-host-baseline-mandate/ https://www.citrix.com/blogs/2016/04/21/meeting-the-dod-windows-10-secure-host-baseline-mandate/ https://www.citrix.com/blogs/2016/04/21/meeting-the-dod-windows-10-secure-host-baseline-mandate/

Table of Contents for the Digital Edition of Strategic Alliance Magazine Q2 2016

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